E+S (Envisioning and Storytelling) is one of the greatest real estate markets in North America and beyond .. and this is why
A small collection of E+S's latest press releases to help promote their luxurious and truly unique recreational and residential real estate developments.
In a country where many things seem fresh, Jacks Point is something altogether new. This 3,000-acre haven, framed by the aptly named Remarkables Mountains and beside the pure waters of Lake Wakatipu, is the first masterplanned community of its kind in New Zealand.
As a groundbreaking undertaking that will be closely watched, countless questions arose for the development team early in the project: What is this place and who is it for? How could Jacks Point protect the integrity of the land and embody the spirit of the area? How to tread lightly? And above all else, how to do this right?
To get to the bottom of what Jacks Point is and could ultimately become, Darby Partners Ltd., the developers and masterplanners for the Jacks Point project, joined E+S on an envisioning journey. Part of the process included a two-day event in adrenaline-filled Queenstown, where a mix of participants gathered to generate the raw material for a consistent, strategic story to guide the vision of this first-ever township.
What will this community look like, feel like, live like? What elements will help Jacks Point put itself - and New Zealand - on the international map? These were the questions tackled together, and we're happy to say the answers are, like the mountains that frame Jacks Point, remarkable.
For more information, contact Ashley Willard by email at ashleywillard@storydriven.com or by telephone 604.913.2226 for the full story.
Linger Longer, the family development company best known for the success of its Reynolds Plantation in Greensboro, Georgia, was in an enviable position and poised to enjoy a period of significant growth.
As the senior leadership considered its promising future - and before they embarked on a second project to add to their portfolio - Linger Longer needed help defining exactly what the company behind this very famous Plantation stood for. What do they believe in? What differentiates them? How could they create a vision clear enough to guide the company during this time of change? And how could Linger Longer remain true to its core values and strengths no matter which project it pursued?
Enter partner, Envisioning + Storytelling.
To ensure its past success directed its future, Linger Longer participated in E+S's tailored process not only to define its corporate DNA but also to imagine future projects worthy of its aspiration. The observations and big ideas from the session were captured in a Storyline - a foundational document expressing a concise, inspiring direction for Linger Longer and each team member within the company.
E+S and Linger Longer are now working together to bring this story to life. In fact, the strategic pillars of this corporate Storyline have already been applied to the first Linger Longer development outside of Reynolds Plantation - Achasta, a 1,000-acre project in Dahlonega, Georgia.
For more information, contact Ashley Willard by email at ashleywillard@storydriven.com or by telephone 604.913.2226 for the full story.
The century-old Mount Washington Resort in Bretton Woods, New Hampshire has a colourful past of ups and downs, from being the first of its kind in 1902 to falling into receivership in the early 1990s.
But some recent attention, love and capital have returned the hotel to its rightful place as one of the most beloved resorts in the east. Following some considerable legwork by three local families (who restored the hotel, and acquired neighbouring golf courses, ski areas and sports clubs), the renowned master planners and developers of Disney's Celebration Community in Orlando came on board.
Celebration Associates engaged E+S to bring about a complete transformation of the Grand Dame as well as 925 surrounding acres, asking how they could do more than just piggyback on the resort's current success. Together, E+S and Celebration wondered how this place could become a vibrant, 21st century destination. How it could attract the attention and hearts of year-round visitors from New Hampshire, New England and beyond.
E+S and Celebration worked closely to gather a sophisticated team of stakeholders and inspirational leaders to unite the disparate pieces of the existing resort into an entity with a single, distinctive "spirit of place."
From this process, the strategic story of the Mount Washington Resort has now emerged. Complete with its own lexicon of ideas, words and themes, this unique and highly practical document will inform long-range development plans and provide team members with a shared understanding of everything from architecture to landscaping, retail programming to the overall feel of the destination.
For more information, contact Ashley Willard by email at ashleywillard@storydriven.com or by telephone 604.913.2226 for the full story.
What started in 1954 with eight small, passionate hoteliers on the route between Paris and Nice has grown into a fraternity of 460 establishments (including 150 restaurants in Relais Gourmands) in more than 50 countries on five continents. Without question, the last half of the 20th century belonged to Relais & Chateaux's brand of personalized, luxury hospitality. But what of this century?
Relais & Chateaux recently partnered with E+S to define its place within this competitive landscape, specifically to pinpoint the unique space R&C could own and operate, both as a brand and an association. How could it reaffirm this uniqueness in an enduring story, told in new ways to new audiences? And how might its vast network of members work more effectively to transition the equity of one positive guest experience into another?
Using a process honed over the last two decades, E+S worked with Relais & Chateaux and a group of global thought-leaders, including representatives from Moet & Chandon, American Express, Lancel, Brown-Forman, IMG and Expedia France, to devise a creative yet strategic plan to ensure this unrivaled association stays that way. Presented to Relais & Cheateaux's Board of Directors in Lyon, France in June 2007, the themes and big ideas of its emerging story were universally accepted.
The story is now unfolding. Contact Susan Davis by email at susan@storydriven.com or by telephone at 604.913.2226 to find out more.
E+S uses story to help the largest masterplanned village in New Zealand become a reality
In a country where many things seem fresh, Jacks Point is something altogether new. This 3,000-acre haven, framed by the aptly named Remarkables Mountains and beside the pure waters of Lake Wakatipu, is the first masterplanned community of its kind in New Zealand.
As a groundbreaking undertaking that will be closely watched, countless questions arose for the development team early in the project: What is this place and who is it for? How could Jacks Point protect the integrity of the land and embody the spirit of the area? How to tread lightly? And above all else, how to do this right?
To get to the bottom of what Jacks Point is and could ultimately become, Darby Partners Ltd., the developers and masterplanners for the Jacks Point project, joined E+S on an envisioning journey. Part of the process included a two-day event in adrenaline-filled Queenstown, where a mix of participants gathered to generate the raw material for a consistent, strategic story to guide the vision of this first-ever township.
What will this community look like, feel like, live like? What elements will help Jacks Point put itself - and New Zealand - on the international map? These were the questions tackled together, and we're happy to say the answers are, like the mountains that frame Jacks Point, remarkable.
For more information, contact Ashley Willard by email at ashleywillard@storydriven.com or by telephone 604.913.2226 for the full story.
The developers behind the famous Reynolds Plantation come to E+S to shape their future
Linger Longer, the family development company best known for the success of its Reynolds Plantation in Greensboro, Georgia, was in an enviable position and poised to enjoy a period of significant growth.
As the senior leadership considered its promising future - and before they embarked on a second project to add to their portfolio - Linger Longer needed help defining exactly what the company behind this very famous Plantation stood for. What do they believe in? What differentiates them? How could they create a vision clear enough to guide the company during this time of change? And how could Linger Longer remain true to its core values and strengths no matter which project it pursued?
Enter partner, Envisioning + Storytelling.
To ensure its past success directed its future, Linger Longer participated in E+S's tailored process not only to define its corporate DNA but also to imagine future projects worthy of its aspiration. The observations and big ideas from the session were captured in a Storyline - a foundational document expressing a concise, inspiring direction for Linger Longer and each team member within the company.
E+S and Linger Longer are now working together to bring this story to life. In fact, the strategic pillars of this corporate Storyline have already been applied to the first Linger Longer development outside of Reynolds Plantation - Achasta, a 1,000-acre project in Dahlonega, Georgia.
For more information, contact Ashley Willard by email at ashleywillard@storydriven.com or by telephone 604.913.2226 for the full story.
E+S helps Disney developer transform a once-loved resort ina New England icon
The century-old Mount Washington Resort in Bretton Woods, New Hampshire has a colourful past of ups and downs, from being the first of its kind in 1902 to falling into receivership in the early 1990s.
But some recent attention, love and capital have returned the hotel to its rightful place as one of the most beloved resorts in the east. Following some considerable legwork by three local families (who restored the hotel, and acquired neighbouring golf courses, ski areas and sports clubs), the renowned master planners and developers of Disney's Celebration Community in Orlando came on board.
Celebration Associates engaged E+S to bring about a complete transformation of the Grand Dame as well as 925 surrounding acres, asking how they could do more than just piggyback on the resort's current success. Together, E+S and Celebration wondered how this place could become a vibrant, 21st century destination. How it could attract the attention and hearts of year-round visitors from New Hampshire, New England and beyond.
E+S and Celebration worked closely to gather a sophisticated team of stakeholders and inspirational leaders to unite the disparate pieces of the existing resort into an entity with a single, distinctive "spirit of place."
From this process, the strategic story of the Mount Washington Resort has now emerged. Complete with its own lexicon of ideas, words and themes, this unique and highly practical document will inform long-range development plans and provide team members with a shared understanding of everything from architecture to landscaping, retail programming to the overall feel of the destination.
For more information, contact Ashley Willard by email at ashleywillard@storydriven.com or by telephone 604.913.2226 for the full story.
E+S shows French Hospitality icon Relais & Chateaux how its story goes far beyond luxury
What started in 1954 with eight small, passionate hoteliers on the route between Paris and Nice has grown into a fraternity of 460 establishments (including 150 restaurants in Relais Gourmands) in more than 50 countries on five continents. Without question, the last half of the 20th century belonged to Relais & Chateaux's brand of personalized, luxury hospitality. But what of this century?
Relais & Chateaux recently partnered with E+S to define its place within this competitive landscape, specifically to pinpoint the unique space R&C could own and operate, both as a brand and an association. How could it reaffirm this uniqueness in an enduring story, told in new ways to new audiences? And how might its vast network of members work more effectively to transition the equity of one positive guest experience into another?
Using a process honed over the last two decades, E+S worked with Relais & Chateaux and a group of global thought-leaders, including representatives from Moet & Chandon, American Express, Lancel, Brown-Forman, IMG and Expedia France, to devise a creative yet strategic plan to ensure this unrivaled association stays that way. Presented to Relais & Cheateaux's Board of Directors in Lyon, France in June 2007, the themes and big ideas of its emerging story were universally accepted.
The story is now unfolding. Contact Susan Davis by email at susan@storydriven.com or by telephone at 604.913.2226 to find out more.
Labels: Real Estate Developers, Real estate market
posted by hattrick @ 5:08 PM
0 Comments:
Post a Comment
<< Home